what is long tail keyword in SEO?

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9 Answers

Sunil Kumar Profile
Sunil Kumar , SEO Analyst , answered

Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy.

David Cornish Profile
David Cornish , http://www.efusionworld.com/, answered

Long tail keywords are keywords or key phrases that are more specific & usually longer than more commonly searched for keywords that visitors are more likely to use when they're closer to a point of purchase or when they're using voice search.


Long tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific.

Long tail keywords is much easier to rank for long tail keywords than for more common keywords. Another benefit for focussing on long tail keywords is that, although these keywords are used less in search, the visitor that finds your website using them is more likely to buy your service or product.The longer and more specific the search terms are, the higher the chances of conversion are.

Margart Waller Profile
Margart Waller answered

Longtail keywords are defined as four or more words strung together with a low search volume. These account for the bulk of web traffic.

Longtail keywords have low cost and risk. These lead you less competition. Moreover, I believe that the more specific your keywords are, the more customers actually you get. When I go online shopping, I often identify clearly the item I want. In this case, longtail keywords have a benefit.

How to do longtail keywords for SEO?

I have three basic steps:

  1. You have to choose some longtail keywords you will rank for.
  2. Use longtail keywords in your content
  3. SEO

To do these steps, I use Wordpress Longtail Keywords SEO

WordPress Keyword Suggestion Plugin

WordPress Longtail Keywords SEO will suggest you the keywords that related to the main topic and your content such as CPC, Search Volume, Search volume in past 12 months, competition rate.

It is also great since it will let you know what people are search for thanks to question suggestion. You will have more idea for your content.

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  • You will have a better headline, a question.
  • You will know how many people search for that question
  • There’s a searcher, there will be a visitor to your site


Steven Billy Profile
Steven Billy , I am Steven Billy. An Internet Marketer at Website Pandas ( www.websitepandas.com) form Minneapolis, MN 55408, USA., answered

Long tail keywords are keywords or key phrases that are more specific – and usually longer – than more commonly searched for keywords. Long tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific.

Janet Waston Waston Profile

Long tail keyword is best technique for seo and our website ranking long tail keyword like that- Quickbooks hosting enterprise service.

Michael R.  Saunders Profile

Long tail keywords are those three and four keyword phrases that are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy. Longtail keywords play a vital role in digital marketing.

Faisal Zamir Profile
Faisal Zamir , SEO Teacher, answered

Basically Keyword are phrase or word or collection of some different words. These words are search by peoples or users, when they search any things on google search engine or any others may be.

Google SEO Guidelines

Understand primary keyword

for example my target keyword is "Chemistry teacher". It is the primary or main keyword. But when you create such usa chemistry teacher, it become secondary keyword, but when you create top usa chemsitry teacher, so it is the long tail keyword.

So according to SEO expert, long tail keyword are more effectively and give more chance to get more traffic.

Janvi Arora Profile
Janvi Arora , Digital Marketing Influencer, Strategist & Author, answered

Long tail keywords are those three and four keyword phrases which are
very, very specific to whatever you are selling.

Its more vital part of mobile site
optimisation. Just keep in mind that people are typically only searching
for one of three reasons: To do something, learn something, or go somewhere.

Long-tail keywords helps for better conversion rates, provide context to your content, rank for single keywords, to answer
voice assistant searches and provide more value to the reader

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